When speaking to authors, never use the "m" word, says Jonathan Karp, publisher and editor-in-chief of Twelve, an imprint within the Hachette Book Group.
Many years ago, as a new editorial assistant at a venerable publishing house, I was warned by a senior colleague never to use a certain word when telling authors what would happen to their unsold books. The forbidden word was . . . [click here to read the entire article]
